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Brand · Product · Operations

Full-Stack B2B Marketer

Marketing for solutions that are hard to explain. 

I build marketing functions from the ground up, specializing in technical products and complex industries.

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Branding & Positioning

Get to the core of who you are, who buys, and why

Product Marketing

Launches, messaging, enablement

Playbooks & Strategy

Strategy, calendars, SEO & AEO

Marketing Operations

CRM, lifecycle, AI workflows

Idle Smart

Rebuilt brand, website, strategies, playbooks, and established in-house marketing function for a trucking technology company.

~20 → 7.6

Avg. Google Position

7.9%

Organic Conversion Rate

10x

Avg. inbound lead

size

TESTIMONIALS

Taylor has been great to work with at Idle Smart! She's extremely driven, collaborative, an all around go-getter, and leaves no detail untouched.


In just months, she overhauled Idle Smart's website, internal and external brand positioning, and social media and general marketing strategy (and I'm sure I'm missing a few things).

Not only does Taylor excel at high-level strategy, she also is one of the first to roll up her sleeves to do the nitty gritty work too. During Idle Smart's CRM migration I led, she was the first to step into the new CRM to start learning and setting up reports, dashboards, and automations for the rest of the team.

Overall, Taylor is a great marketer who sees how the small pieces affect the big picture, and ensures the whole team is on the same page through direct communication and constantly giving and receiving feedback.

Systems and Operations Manager, Idle Smart 

Briggs Uhler

Get in Touch

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